工業技術研究院 電腦與通訊研究所 ITS / Telematics 計畫主持人 2001 ~ 2004
研究專長
國際契約與談判
跨文化管理
數位經濟
行為經濟
期刊論文
Fred Phillips, Ching-Ying Yu, Tahir Hameed, Mahmoud Abdullah El Akhdary (2017). The knowledge society's origins and current trajectory. International Journal of Innovation Studies,1(3):175-191.
Sitoh M.K., Pan S.L.,Yu C.Y. (2014). Business Model and Tactical Choices in IT-enabled Product Creation: Interplay of Effectuation and Causation Processes. Engineering Management, IEEE Transactions, 61(3). (SCI)
Tseng, F. M. and Yu, C.Y.(2005). Partitioned Fuzzy Integral Logit Model for Taiwan’s Internet Telephony Market. OMEGA International Journal of Management Science 33(3):189-282. (SSCI)
會議論文
Ching-Ying Yu; Wen-Ping Hsieh, “Factors affecting customers’ purchase intentions in live streaming shopping,” XXXI ISPIM Conference Special Call for Contributions on Crisis-
driven Innovation, 2020/06
Ching-Ying Yu; Fu-Chieh Chang, “Special Call for Contributions on Crisis- driven Innovation,” XXI ISPIM Conference Special Call for Contributions on Crisis- driven Innovation,2020/06
Ching-Ying Yu;Re-An Lo (2019, Jun). The Effects of Overconfidence and Mental Accounting on Strategic Readiness. XXX ISPIM innovation conference.
Re-An Lo;Ching-Ying Yu (2019, Jun). An exploration of corporate social responsibility and gamification paired with virtual reality stimulating empathy and enhancing employee engagement. 2019法鼓山創辦人聖嚴法師圓寂十週年 國際研討會.
Tzyy-Jan Lai;Ching-Ying Yu (2019, Jun). Sense of Interdependence and the Altruistic behavior. 2019法鼓山創辦人聖嚴法師圓寂十週年國際研討會
Ching-Ying Yu; Ling-Lang Tang; Chang, Ko-Wei (2017,Sep.) A study of applied product life cycle theory in high-end products via high-mix, low-volume production strategy – for the case of copper clad laminate industry. International Conference on Innovation and Development (16th ICTPI)
Lai, Jun-ru; Ling-Lang Tang; Ching-Ying Yu (2017,Sep.) Discussion on the influence of agile manufacturing and large-scale customization on the competitive advantage of taiwan enterprises from the viewpoint of lean production.International Conference on Innovation and Development (16th ICTPI)
Chechena Kuular; Ching-Ying Yu (2017,Sep.) Foreign R&D activities in Russian high-tech medical equipment industry. International Conference on Innovation and Development (16th ICTPI)
Hsiao-Hsun Yuan; Ching-Ying Yu (2017,Sep.) The Evolution of Dynamic Capabilities from the Resource-Based View: Diesel Commercial Vehicles of IndependentChinese Brands Entering the Taiwanese Market. International Conference on Innovation and Development (16th ICTPI)
Wenping Hsieh; Ching-Ying Yu; Wenyeh Huang (2017,Sep.) The influence of luxury car brand’s retail channel types on consumer’s purchase decisions.International Conference on Innovation and Development (16th ICTPI).
Yu, C.-Y. (2015, Jun). Boundary spanning governance – insights the video game developer perspective. ISPIM, Australia.
Yu-Ting Chang, Fang-Mei Tseng, Ya-Ti Lin, Ching-Ying Yu (2014, Oct). Corporate Business Model Innovation: The Case of Travel Agent. PICMET, Japan.
Tseng, F. M.,Wang, S.Y. and Yu, C.Y. “An Integrated Model for Analyzing the Development of the 4G Telecommunications Market in Taiwan”, PICMET 2011, USA
Tseng, F. M., Chiu, Y. J. and Yu, C.Y. (2003). Hierarchical Fuzzy Integral Multinomial Logit Model for Taiwan’s Broadband Service Market. 32th International Conference on Computers & Industrial Engineering. Ireland.
Lee C.N. Wang H. S. and Yu, C.Y. (2003). The Developing of marketing and technology for Intelligent Transportation System(ITS)in Taiwan. CIEE magazine Taiwan.
Yu, C.Y., Tseng, F. M. and Tzeng, G.H. (2002). Partitioned Fuzzy Integral Logit Model. IEEE International Conference on Fuzzy Systems, Hawaii, USA.
Yu, C.Y. (2002). The Business Model of Multimedia Car Platform in Taiwan. World Metro Symposium & Exhibition, Taipei, Taiwan.
Yu, C.Y. and Tzeng, G.H. (2002).Applied Partitioned Fuzzy Logit Model to Internet Telephony Choice Behaviour. 31th International Conference on Computers & Industrial Engineering. Greece.
Yu, C.Y. (2002). ITS Development in Japan. Digital Video Multimedia Magazine.